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The Benefits of Blogging for Business

Posted on: January 5th, 2016 by admin No Comments

Writing a blog is a fantastic Marketing tool which is becoming increasingly popular and should be implemented by businesses everywhere, regardless of the products or services they provide. Research shows 60% of businesses who blog on a regular basis acquire more customers than those who don’t.

Blogging is an effective and inexpensive way to reach a large audience and allows you to get your voice heard, which is a particularly useful tactic for businesses looking to boost their visibility.

Some great benefits of blogging include:

Increased website traffic

Blogging is a great way to

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Why You Should Be Using Google Plus For Your Business?

Posted on: December 21st, 2015 by admin No Comments

Why you should be using Google plus for your business

Google Plus (Google+) has been operating in its current form since June 2011 and has been constantly evolving with new features and applications. Initially launched as a social networking platform, Google+ has grown into a useful business tool with a variety of applications to help you advertise and build your company; so here are some reasons why you should be using it.• It is estimated that there are currently over 500,000 regular users on Google and a good percentage

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How To Promote Your Brand Using YouTube?

Posted on: December 10th, 2015 by admin No Comments

How to Promote your Brand using YouTube

Businesses of all sizes can benefit from a YouTube presence. Marketing yourself this way, however, is not without its pitfalls. Knowing how to properly promote your brand using YouTube may take a little research. On the upside the cost is very low when compared to most other forms of marketing. A YouTube campaign, deftly cross-referencing with your branded social media, can form a useful part of an online marketing campaign. Here are a few tips on how to get it right first

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Let me Tell you a Story – The Trend of Social Media Storytelling

Posted on: November 29th, 2013 by admin No Comments

Foreword

Once upon a time social media was an undervalued, underused platform for business. Its desolate marketing landscape would stretch into the horizon, upon which a sun made up of large and small brands, marketing strategies and smart social media management shone onto the land. The sun is here to stay, shining its rays on the ever changing social media landscape, but when a landscape continues to change so quickly, so does its trends. A current popular trend, if you’d not

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Twitter Advertising the Next Big Platform for Small Businesses?

Posted on: November 26th, 2013 by admin No Comments

In their first major marketing initiative after going public with their IPO, Twitter have opened up ad space to small and medium enterprises outside the US. So, this has got us digital marketers thinking – could this be the next big advertising platform and do we need to get on the bandwagon early?

Before this move, only large corporations with a good working relationship with Twitter had the opportunity to promote their posts. Now ad space is open to be bought by businesses from the UK, Ireland and

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Typhoon Haiyan and the Importance of Social Media

Posted on: November 21st, 2013 by admin No Comments

The devastation of Typhoon Haiyan is now widely known across the world. Sweeping through the Philippines last Saturday, the storm affected 13 million people. 4 million people have been displaced from their homes and the death toll stands at well over 3,500.

Online technology has completely changed our world. In giving humanity this powerful tool, our reaction to natural disasters and the way that the internet is utilised to help those in need has also changed drastically. Social media has played an important role in the disaster’s relief. Communication across

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Archive for the category ‘media’

The Benefits of Blogging for Business

Increased website traffic

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