While most small companies appear to have accepted that Facebook and Twitter are good for business, many are yet to see the potential of Pinterest. The website, which describes itself as a “visual discovery tool”, now has more than 70 million users and is a great place for companies to increase their engagement with potential customers. There is a misconception that Pinterest is merely for people who like to post fashion and homeware content, but it really has much more to offer. Here we look five ways your

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